Understanding Intellectual Property: Protecting Your Brand from Day One

Whether you're launching a business or developing creative work, intellectual property (IP) rights help protect what makes your brand unique.

What counts as IP?

IP can include trademarks, copyrights, patents, and design rights, covering everything from your logo and product names to creative works and inventions.

Why register early?

• Prevent others from using or registering similar names or designs
• Build credibility with investors and partners
• Protect your brand's value as your business grows

Common pitfalls to avoid

Many startups delay registration, choose descriptive or generic names, or overlook potential conflicts. An IP lawyer can help you navigate these challenges strategically.

At Bawn Legal Group, we guide entrepreneurs and creatives through the IP process, from choosing strong trademarks to enforcement. If you'd like to protect your brand, reach out today.